The Future of Video Gaming Is Bright — Even as Real Experiences return
The future of the video game industry appears to be bright. Consumer demand is increasing, technology is rapidly advancing, and new monetization models are taking off. According to Bain’s analysis, global revenue for games could increase by more than 50% over the next five years. And gamers have a much stronger presence in virtual worlds, known collectively as the metaverse, than other consumers. The video game industry is massive. In fact, it is larger than the combined film and music industries, and it is only growing. There are more than two billion gamers worldwide, despite the fact that it does not receive the same attention as the film and music industries. That equates to 26% of the global population. Video games have been around for decades, entertaining both children and adults. Since the early days of computer games and the first versions of Nintendo and Atari, they’ve come a long way. Pixelated screens and limited sound effects have given way to more lifelike video gam...